Oct 2, 2014 — Peerless Media, the leading business-to-business publishing company in the supply chain, logistics and materials handling industries, announced yesterday that it has acquired Desktop Engineering, the premier brand in the product design engineering market, from Level 5 Communications Inc. in Cleveland, OH.
“The purchase of Desktop Engineering is significant for both our growth and […]
Bob Trebilcock, Executive Editor of Modern Materials Handling, was recently quoted in this NPR Planet Money episode.
Listen to the program.
Certain things are just hard to improve on. The classic example: the mousetrap. Also: the paperclip. And, the super-size version: the pallet.
In its way, the pallet is perfect. A few pieces of cheap lumber nailed together, […]
Just in case you have ever wondered, United Parcel Service has 96,361 trucks. If you live in any of the 175 countries that UPS services, you’ve seen them: They’re big, they’re fast, and, of course, they’re brown. Relatively few brands enjoy the luck of its workaday equipment becoming a universally recognizable icon. So it’s no […]
Brian Ceraolo, President of Peerless Media, was named to Folio Magazine’s esteemed FOLIO: 100 list for 2013. The Folio 100 honors the most influential and impactful media professionals of the year.
Ceraolo oversaw the re-launch of long-time leading publications Modern Materials Handling, Logistics Management, Supply Chain Management Review and Materials Handling Product News in the newly formed company, […]
Back in 2009, things were looking pretty bleak for quite a few industries, and b-to-b magazines were no exception. While the typical American business thinking has always been to grow your business or die trying, 2009-2010 saw larger publishers divesting themselves of titles in a restructuring scramble which left many valuable brands on the outside […]
Brian Ceraolo
EVP, Peerless Media
Let entrepreneurs take over brands from dying companies
FOR BRIAN CERAOLO, the dynamics of b-to-b publishing changed with the advent of the Internet in the mid to late nineties. Ceraolo was the group publisher of Reed Business Information’s Supply Chain Group, one of dozens of group-level executives in the trade-publishing behemoth. And each […]
Okay, so it’s unanimous—we all are selling marketing services with our advertising, or know we should be. How do we blend this into our publishing operations? How do we pitch this and move the needle with advertisers?
Read the complete article in Publishing Executive.