(Framingham) May 2, 2015 – Less than 25 months after its launch, Supply Chain 24/7 (www.supplychain247.com), an online B2B resource for logistics, supply chain, procurement and materials handling professionals, reached a milestone achievement as it attracted its one millionth unique visitor. Launched in April 2013, Supply Chain 24/7 set out to become the first supply chain brand designed specifically for the new era in digital publishing. Its two main objectives were to provide users with a content-rich experience, offering articles, companies and collateral relating to all supply chain topics in an easy-to-find platform. It also was designed to be the ultimate content marketing showcase for sponsors, displaying their case studies, press releases, assets and social media feeds.
“We couldn’t be more thrilled with the results of Supply Chain 24/7” said Brian Ceraolo, president of Peerless Media, in a comment. “We feel that this site is still in its infancy. We will continue to progressively increase its value proposition to both users and sponsors”.
Brian Ceraolo
The site has exceeded expectations on both fronts. Supply Chain 24/7 now averages 80,000-100,000 unique visitors each month. Its exceptional SEO has most sponsors’ company names and content receiving first-page search returns on Google and Bing. In 2014, the site generated over 22,000 leads for it sponsors.
Supply Chain 24/7 boasts over 20,000 members and 50,000+ opt in subscribers to its Daily Feed newsletter.
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About Peerless Media
Founded in 2010, Peerless Media is the leading provider of independent business content and information serving the supply chain, logistics, materials handling and engineering industries. Through our flagship brands (Logistics Management, Modern Materials Handling, Supply Chain Management Review, Material Handling Product News, Supply Chain 24/7 and Desktop Engineering), we offer unparalleled B2B coverage via publications, websites, newsletters, conferences, and research.